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1. Technical Jackets For Performance And Style
Function-driven outerwear is taking centre stage in mens winter fashion, with technical jackets leading the charge. Designed with advanced fabrics that offer weather resistance, breathability, and lightweight warmth, these jackets cater to both urban and outdoor lifestyles. Retailers should prioritize versatile designs with minimalist aesthetics, making them ideal for layering over casual and professional men's winter outfits alike. Neutral tones like black, navy, and olive are timeless options, while brighter shades appeal to younger, trend-focused consumers.Brands to stock: GEOX, Wrangler and Baldinini
2. Bomber Jackets Are A Contemporary Classic
Bomber jackets continue to hold their place in men's fashion, blending practicality with a sleek, modern aesthetic. Available in materials like leather, nylon, and denim, these jackets offer versatility, pairing effortlessly with both casual and semiformal attire. Designers are introducing updated features and materials, ensuring that bomber jackets remain a relevant and stylish choice for the winter season.Brands to stock: Wrangler, Diesel and Fila.
3. Statement Knitwear
Knitwear is no longer just about functionality. This season, bold patterns, textures, and oversized fits are trending. Chunky turtlenecks, cable-knit sweaters, and jacquard designs add depth to men's winter outfits while allowing for creative layering. When stocking your store with wholesale fashion, you should prioritize high-quality materials like merino wool or cashmere blends to offer long-lasting options that customers will value.Brands to stock: Gas, GUESS, and Antony Morato.
4. Hoodies Are The Everyday Essential
Hoodies are no longer just casual wear—they’ve become a core part of modern men’s winter outfits. From oversized fleece designs to slim-fit options in neutral tones, hoodies offer unmatched versatility. Look for high-quality fabrics like brushed cotton or performance blends that provide both warmth and durability. Retailers should stock basic colours like black, grey, and navy, as well as bold prints and logo-driven designs to cater to diverse customer preferences.Brands to stock: Champion, Moschino and Lee.
5. Rugged Boots = Winter Footwear Done Right
Men’s winter footwear is all about durability and style. Chelsea boots, combat boots, and insulated lace-ups are essential for braving the elements. Retailers should focus on designs with waterproof finishes or weather-resistant soles to ensure they meet the practical needs of men's winter outfits without compromising on appearance.Brands to stock: Aldo and Call It Spring.
6. Flannel Shirts, AKA The Layering Hero
Flannel shirts remain a cold-weather favourite, adding both warmth and style to winter styles. These pieces are perfect for layering over t-shirts or under jackets, making them a practical addition to any wardrobe. Stock classic plaid patterns in earthy tones and muted hues to cater to men who want versatility and comfort in their outfits.Brands to stock: Antony Morato, Diesel and Wrangler.
7. Trainers For All-Season Versatility
Trainers aren’t just for summer—they’ve become a year-round favourite, even in colder months. This winter, look for designs with rubberised soles and warm linings to handle seasonal conditions. Classic leather trainers in white, black, or tan remain a staple, while retro-inspired running shoes and bold high-tops cater to trend-driven customers. Offering a mix of minimalist and statement styles ensures broad appeal.Brands to stock: Missoni, Fila, GAP and GEOX.
8. Denim Jeans Are A Year-Round Classic
Denim jeans are an evergreen essential, and winter is no exception. Dark washes like indigo, black, and deep grey are particularly popular during colder months, pairing effortlessly with everything from chunky sweaters to leather boots. Stocking options in slim-fit, straight-leg, and relaxed styles ensures you meet the needs of diverse customers. For added appeal, consider jeans with stretch for extra comfort in winter layering.Brands to stock: Calvin Klein, Diesel and GUESS.
9. Accessories That Elevate Winter Styles
Accessories are no longer an afterthought—they’re a key part of men's winter fashion. Oversized scarves, leather gloves, and structured cross body bags are all trending. These pieces not only add warmth but also bring personality to men's winter outfits. For retailers, they’re an easy upsell and a way to boost margins.Brands to stock: Gucci, Aldo, Bikkembergs and Diesel.
10. Sustainability Takes the Lead
As customers place greater importance on sustainability, off-price wholesale fashion emerges as a great solution. By offering high-quality, surplus stock at accessible prices, you provide your customers with premium winter fashion for men while preventing excess inventory from contributing to landfill waste. This approach doesn’t just make sustainability affordable—it positions your store as a forward-thinking retailer that values both style and environmental responsibility. Off-price wholesale fashion ensures you’re not only meeting demand, but also making a positive impact.Build a Winter Collection with Off Price Wholesale Fashion From Bundlex
Winter is more than just another season. It’s a chance to create collections that connect with your customers and keep them coming back. At Bundlex, we know how much thought you put into selecting the right pieces for your store. That’s why we make it easy to stock the items your customers will love.We offer access to over 70 top European brands, carefully curated to provide both variety and quality. Whether it’s hoodies, denim, or outerwear, our catalogue of over 15,000 products gives you the tools to build a collection that resonates. Plus, with a low minimum order starting at just €250, we empower you to adapt your inventory to your customers’ needs.
We understand that every decision you make as a retailer matters. From pricing to quality,to the story you tell with your products, Bundlex is here to help you deliver value, not just in the pieces you stock but in the relationships you build with your customers.
Explore our collection and make this season one to remember—for your business and your customers.