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When you think of New Balance, you probably picture sleek sneakers worn by runners, dads, and fashion insiders alike. But the history of New Balance is more than a story about shoes. It’s a timeline of innovation, cultural moments, and a quiet commitment to doing things differently. From its humble beginnings in Boston to its place on the global stage, the journey of New Balance is one worth telling.

As fashion shifts with the seasons, Spring/Summer 2025 arrives with a mood that feels lighter, more personal, and refreshingly open to reinterpretation. This season, the runways weren’t dominated by any one look but by a spirit of exploration. Designers across the globe embraced softness, individuality, and a willingness to play.

Here, we break down the key Spring/Summer 2025 trends to know, wear, and love now.

The fashion ecommerce world is evolving at a breakneck pace. Between TikTok-fuelled trends, growing demand for personalisation, and rising expectations for sustainability and speed, fashion brands must now operate like media companies, logistics firms, and community builders, often all at once.

In the early 1970s, a New England-based shoemaker introduced a boot that would change the industry forever. Built to withstand brutal winters and tough job sites, the original Timberland boot was never designed to be fashionable. But over the next five decades, it would evolve from a workwear essential to a symbol of hip-hop culture, a streetwear staple, and a favourite of outdoor enthusiasts worldwide.

Discover the top 5 wholesale trends shaping 2025, from independent retail growth to B2B e-commerce, DTC expansion, and AI-driven wholesale strategies.

Retail has evolved. Customers no longer shop in a single place; they browse products online, visit stores for hands-on experience, and make purchases across multiple platforms. An omnichannel retail strategy ensures that no matter where or how a customer interacts with your brand, they receive a seamless, personalised, and consistent experience.

What started as a single store selling jeans and records in 1969 has grown into one of the most recognisable names in fashion. For over five decades, Gap Inc. has defined casual American style, pioneering a minimalist, effortless aesthetic that resonates across generations.

Winter fashion isn’t just about functionality; it’s about creating pieces that resonate with men’s lifestyles. For retailers, curating the right mix of men's winter fashion staples and statement pieces is an opportunity to meet demand and stay ahead in the competitive market. Today’s consumers want versatility in their wardrobes—winter wear for men that transitions seamlessly between work, social outings, and the outdoors.

In this article, we’ll look at the top mens fashion winter styles and why they’re essential for your wholesale fashion collection.

In wholesale fashion, success isn’t just about having products—it’s about having the right products sourced strategically to maximise impact for your boutique or retail business. Whether you're curating a new collection or refining an established one, the decisions you make when selecting branded wholesale clothing will ripple through your customer relationships, your profit margins, and your brand’s reputation.

This guide breaks down the complexities of wholesale fashion into actionable steps, giving you the knowledge to navigate this dynamic industry with confidence.

Missoni is one of the most celebrated names in Italian luxury fashion, recognised for its bold patterns, innovative knitwear, and commitment to craftsmanship. From its beginnings as a family-run workshop to its status as a global icon, Missoni has redefined the boundaries of Italian fashion.

As we move into 2025, the fashion world is redefining itself with trends that combine style, practicality, and a sense of escapism. From boho’s elegant comeback to the bold return of animal prints, these are the looks your customers will want.

Here are the top 10 fashion trends for 2025, which will help your store stay ahead of the curve.

Winter fashion often carries the reputation of being practical over experimental. After all, as temperatures drop, the priority shifts to staying warm rather than chasing fleeting trends. But winter 2024 turns that notion on its head, blending cosy essentials with bold style statements that will inspire even the most hesitant fashion lovers. For retailers, this season’s trends offer the perfect opportunity to curate a shop filled with pieces your customers will covet—and wear on repeat.

Let’s explore the must-have winter fashion trends and how to stock your store with these wardrobe heroes.